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Tuesday, October 25, 2005

The Worst Web Strategy Ever?

The Internet is touted many times as the Holy Grail of Marketing. It definitely can be for those who find its powers. The funny part is that many dealers do not even saddle up their horse to go on the Crusade. We all get the emails that tell us about the shortcut to Internet success and still everyone isn’t swimming in their new-found riches. Maybe that’s because we haven’t put together a strategy to make it happen.

I have found the worst web strategy ever and I wanted to share it with everyone. The problem is that most of the readers aren’t going to like me very much after I divulge my observations. Some of you have built the Taj Mahal of Websites out there and others have been very successful with simplistic sites. Either way, it doesn’t matter if you don’t have a basic web strategy in place.

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