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Thursday, October 20, 2005

Brand You to Stand out and Shine

Personal branding is important to stand out from the crowd. Essentially branding is a function of public relations. And public relations is "relationships" with your "public". So here's some tips on how to Brand You ... to Stand out and Shine.

* Do a personal audit to determine your values and vision, your future goals and strengths for you and your company. Defining who you are aligns with your deepest passions. A clue to discovering the feeling or emotion of who you are is to identify where you are and what you are doing that makes you truly happy. For me it's swimming in the ocean, feeling the warmth of the sun, the colours of sunset and sunrise over the ocean, those feelings and colours help me to shine.

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