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Saturday, October 22, 2005

Develop a POWERFUL 30 Second Elevator Speech That Could Double Your Business

First let me tell you what NOT to do. Don’t talk about you, don’t talk about your products. In as short a statement as possible tell them the measurable results you deliver, and who you deliver them to. Then shut up.

Don’t try to tell them EVERYTHING in one breath. Tell them something that is so powerfully grabbing that they just have to ask you for more, and even then when you respond keep it short, keep them asking for more. So, how do you do that?

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